A comedy about five Anglo-Canadians - actually four Anglos and a New Yorker - who find themselves in a two-week total immersion French program in a remote town in Northern Quebec. The place is perfect for total immersion, since according to the most recent census the population is 97% Quebecois "pure laine," unilingually French, and fervently nationalist. No one is quite sure who or what the remaining 3% is.
Our role was to design a platform representative of the film’s style and culture clash propos.
Discover the town, which is a character of its own, its personalities, specific areas of the town and most importantly, showcase its light-hearted humor and culture clash between Anglos and Francos.